戏说乾隆

8月18日，李宁签约篮球运动员吉米·巴特勒（Jimmy Butler）正式开启2026年中国行，首站走进四川省凉山州德昌县茨达镇，与当地篮球少年交流互动。此次来到大凉山，巴特勒希望把对篮球的热爱传递给更多青少年，让他们在参与运动、享受比赛的过程中收获坚持、勇气和永不言弃的体育精神。

二 |     LOS ANGELES -- Talks have broken off between Hollywood actors and studios, killing any hopes that the strike by performers was coming to an end after nearly three months, as the writers strike recently did. The studios announced that they had suspended contract negotiations late Wednesday night, saying the gap between the two sides was too great to make continuing worth it. On Oct. 2, for the first time since the strike began July 14, the Screen Actors Guild-American Federation of Television and Radio Artists had resumed negotiations with the Alliance of Motion Picture and Television Producers, which represents studios, streaming services and production companies in strike talks. When negotiations resumed with writers last month, their strike ended five days later, but similar progress was not made with the actors union. The studios walked away from talks after seeing the actors' most recent proposal on Wednesday. “It is clear that the gap between the AMPTP and SAG-AFTRA is too great, and conversations are no longer moving us in a productive direction,” the AMPTP said in a statement. The SAG-AFTRA proposal would cost companies an additional $800 million a year and create “an untenable economic burden,” the statement said. Representatives from the actors union did not immediately respond to requests for comment. Actors have been on strike over issues including increases in pay for streaming programming and control of the use of their images generated by artificial intelligence. The AMPTP insisted its offers had been as generous as the deals that brought an end to the writers strike and brought a new contract to the directors guild earlier this year. From the start, the actors talks had nothing like the momentum that spurred marathon night-and-weekend sessions in the writers strike and brought that work stoppage to an end. Actors and studios had taken several days off after resuming, and there were no reports of meaningful progress despite direct involvement from the heads of studios including Disney and Netflix as there had been in the writers strike. Members of the Writers Guild of America voted almost unanimously to ratify their new contract on Monday. Their leaders touted their deal as achieving most of what they had sought when they went on strike nearly five months earlier. They declared their strike over, and sent writers back to work, on Sept. 26. Late night talk shows returned to the air within a week, and other shows including “Saturday Night Live” will soon follow. But with no actors, production on scripted shows and movies will stay on pause indefinitely.。

三 | 巴特勒一行抵达四川省凉山州德昌县茨达镇当日，巴特勒与茨达镇政府相关领导及嘉宾共同为坐落于茨达镇中心完全小学附近的公益篮球场揭牌。这座篮球场由李宁品牌联合经销伙伴四川劲浪共同支持建设，旨在改善当地青少年篮球运动条件，为孩子们提供更加安全、便利的运动空间。李宁集团及劲浪体育相关代表出席现场，共同见证了球场落成仪式。公益篮球场揭牌仪式揭牌后，巴特勒在现场观看了来自西昌小学、西昌阳光学校等当地篮球少年在新球场的第一次比赛，为孩子们加油助威。值得一提的是，他与孩子们组成了一支“凉山少年队”，带领他们到成都参加了次日与川师附小队的3V3友谊赛，让这些来自大山的篮球少年有机会走上更大的赛场，在切磋交流中提升水平、开阔视野。巴特勒在场边观看篮球少年比赛活动现场，巴特勒还近距离感受了彝绣、彝族歌舞等民族特色文化，并与非遗传承人一起沉浸式体验彝族漆器等独特手工艺。篮球作为一种跨越地域和年龄的共同语言，搭建起跨文化沟通的桥梁。

四 | 巴特勒体验彝族漆器等独特手工艺“这里的孩子对篮球有着非常纯粹的热爱。

五 | ”巴特勒表示，“篮球带给我的不仅是一份职业，更给了我很多机会，让我认识不同的人、去到不同的地方，也让我学会坚持、面对挑战。

六 | 我希望这些孩子也能够通过篮球获得更多机会，看到更大的世界。”大山里蓬勃向上的篮球力量，在彝族少年木乃天生身上得到完美诠释，他的成长故事正是体育赋能青少年成长的生动缩影。

七 | 成长于大凉山的他始终坚持篮球训练，并通过李宁反伍街球联赛的舞台崭露头角。本次活动中，李宁特邀木乃天生亲临现场，共同见证公益篮球场落成，帮他实现了与偶像面对面交流的梦想，也达成了建设家乡的心愿。凉山精英队（中间为木乃天生）从2023年至今，李宁已持续四年携手巴特勒开展中国行系列公益实践，双方始终聚焦青少年篮球运动发展和体育文化的推广，经过多年持续投入与沉淀，构建起一套长期、可持续的篮球公益模式，以体育力量陪伴更多青少年成长。作为一家由伟大运动员创立的专业运动品牌，李宁始终秉承“以体育精神服务大众”的理念，持续关注群众体育和青少年体育发展。未来，李宁将继续发挥专业优势，联结更多运动员、合作伙伴及社会资源，丰富体育公益实践，为青少年创造参与体育、展示自我、追逐梦想的机会，以体育精神陪伴更多年轻人成长，助力中国青少年体育事业高质量发展，为体育强国建设贡献力量。

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